Instagram Ads — visual paid ad campaigns
Instagram Ads · Australia-wide

Visual ads that
drive action.

Scroll-stopping paid campaigns on Instagram that turn attention into sales.

Trusted by Australian businesses across

Home CareCleaningTradesHealth & WellnessRetailProfessional Services

3.4× ROAS average return across active Instagram Ads clients

What is Instagram Ads?

Instagram Ads in plain language

Instagram Ads are paid campaigns across feed, stories, reels, and explore — built for visually-driven brands. They put scroll-stopping creative in front of precisely-targeted audiences at scale, turning attention into clicks, leads, and sales. For products and brands with strong visuals, Instagram is one of the highest-converting paid channels.

This is for you if…

  • Your product or brand is visually appealing
  • You want to reach younger, engaged audiences
  • You're ready to invest in paid ad spend
  • Your current Instagram ads aren't converting
  • You want sales and leads, not just reach
What's Included

Exactly what you get with Instagram Ads

No vague promises. These are the concrete deliverables in every Instagram Ads engagement.

Audience targeting & strategy

Precise targeting by interest, behaviour, and lookalikes.

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Reels & story ad creative

Native, scroll-stopping creative for every placement.

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Full-funnel campaigns

From awareness to conversion across all placements.

Pixel & conversion tracking

Accurate tracking of leads and sales from day one.

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Testing & optimisation

Ongoing creative and audience testing to lift ROAS.

ROAS-focused reporting

Clear reporting on return and cost per result.

How It Works

From first call to profitable Instagram ads

01

Free strategy call

We review your brand, visuals, and conversion goals.

02

Creative & setup

We build native creative, audiences, and tracking.

03

Launch & test

Campaigns go live across feed, stories, and reels.

04

Optimise & scale

We scale the best creative and audiences, lifting return.

Proof, Not Promises

Real Instagram Ads results

3.4×Average ROAS across Instagram clients
-49%Cost per result reduction after rebuild
30dAverage time to first conversions
100%Pixel & conversion tracking on every account
Instagram Ads sales case study 3.6× ROAS
Fashion · Instagram Ads

Driving 3.6× ROAS for a fashion brand

Strong reel creative and tight targeting turned Instagram into a fashion brand's most profitable paid channel.

Read case study
Instagram Ads cost case study -49% CPA
Beauty · Instagram Ads

Cutting cost per acquisition for a beauty brand

Native story and reel ads dramatically lowered cost per acquisition compared to static feed ads.

Read case study
Why SalesWaly

What makes us different

No lock-in contracts

Month-to-month. If the campaigns aren't profitable, you're free to leave.

Transparent reporting

You see exactly what's spent, what it returned, and what we changed — every month.

You own your accounts

Your ad accounts and pixels stay in your name. Leave anytime, keep everything.

AU-based, AU-focused

We work only with Australian businesses and know local audiences and costs.

Pricing

Simple, transparent Instagram Ads pricing

Management fees below — separate from your ad spend. No lock-in, month to month.

Starter

$790/mo

Up to $2k/mo ad spend

  • Audience strategy
  • Reel & story creative
  • Pixel & conversion tracking
  • Monthly optimisation
  • Monthly reporting
Get Started
Most Popular

Growth

$1,290/mo

$2k–$10k/mo ad spend

  • Everything in Starter
  • Full-funnel campaigns
  • A/B creative testing
  • Lookalike audiences
  • Bi-weekly optimisation
  • Monthly strategy call
Get Started

Scale

$1,990/mo

$10k+/mo ad spend

  • Everything in Growth
  • Advanced scaling strategies
  • Multiple creative sets
  • Priority support
  • Weekly optimisation
Get Started
What Clients Say

Don't take our word for it

★★★★★
"Our reel ads convert far better than anything we ran before. Instagram is now our top paid channel."
Brand OwnerFashion · Sydney
★★★★★
"Cost per acquisition dropped by nearly half once they switched us to native story and reel creative."
Marketing LeadBeauty · Melbourne
★★★★★
"Beautiful creative, sharp targeting, and real ROAS reporting. Exactly what we needed."
FounderLifestyle · Gold Coast
FAQ

Common questions about Instagram Ads

Organic Instagram (our Social Media service) grows your presence through content with no ad spend. Instagram Ads are paid campaigns that put creative in front of targeted audiences at scale for leads and sales. They work best together.
A minimum of around $1,500–$2,000/month in ad spend is recommended to gather data and scale. Management fees are separate from ad spend.
Yes. Native reel, story, and feed creative is included — designed specifically for Instagram's placements. Native-feeling creative dramatically outperforms repurposed content on Instagram.
Campaigns need 2–4 weeks to exit the learning phase. Most clients see a stable, profitable cost per result by month 2–3, with strong visual creative accelerating performance.
You do, always. Your ad account, Business Manager, and pixel stay in your name. If you leave, you keep everything — account, pixel data, and audiences.
Ready for Instagram ads that convert?

Let's turn attention
into sales.

Book your free 30-minute strategy call. We'll review your brand and campaigns, and show you the path to profitable Instagram advertising.

Book a Free Strategy Call

Free  ·  30 minutes  ·  No lock-in contracts  ·  No obligation

Ready for profitable Instagram ads?

Book a Free Call
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