Instagram Ads — visual paid ad campaigns
Instagram Ads · Australia-wide

Visual ads that
drive action.

Scroll-stopping paid campaigns on Instagram that turn attention into sales.

Trusted by Australian businesses across

Home CareCleaningTradesHealth & WellnessRetailProfessional Services

3.4× ROAS average return across active Instagram Ads clients

What is Instagram Ads?

Instagram Ads in plain language

Instagram Ads are paid campaigns across feed, stories, reels, and explore — built for visually-driven brands. They put scroll-stopping creative in front of precisely-targeted audiences at scale, turning attention into clicks, leads, and sales. For products and brands with strong visuals, Instagram is one of the highest-converting paid channels.

This is for you if…

  • Your product or brand is visually appealing
  • You want to reach younger, engaged audiences
  • You're ready to invest in paid ad spend
  • Your current Instagram ads aren't converting
  • You want sales and leads, not just reach
What's Included

Exactly what you get with Instagram Ads

No vague promises. These are the concrete deliverables in every Instagram Ads engagement.

Audience targeting & strategy

Precise targeting by interest, behaviour, and lookalikes.

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Reels & story ad creative

Native, scroll-stopping creative for every placement.

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Full-funnel campaigns

From awareness to conversion across all placements.

Pixel & conversion tracking

Accurate tracking of leads and sales from day one.

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Testing & optimisation

Ongoing creative and audience testing to lift ROAS.

ROAS-focused reporting

Clear reporting on return and cost per result.

How It Works

From first call to profitable Instagram ads

01

Free strategy call

We review your brand, visuals, and conversion goals.

02

Creative & setup

We build native creative, audiences, and tracking.

03

Launch & test

Campaigns go live across feed, stories, and reels.

04

Optimise & scale

We scale the best creative and audiences, lifting return.

Proof, Not Promises

Real Instagram Ads results

3.4×Average ROAS across Instagram clients
-49%Cost per result reduction after rebuild
30dAverage time to first conversions
100%Pixel & conversion tracking on every account
Why SalesWaly

What makes us different

No lock-in contracts

Month-to-month. If the campaigns aren't profitable, you're free to leave.

Transparent reporting

You see exactly what's spent, what it returned, and what we changed — every month.

You own your accounts

Your ad accounts and pixels stay in your name. Leave anytime, keep everything.

AU-based, AU-focused

We work only with Australian businesses and know local audiences and costs.

Pricing

Simple, transparent Instagram Ads pricing

Management fees below — separate from your ad spend. No lock-in, month to month.

Starter

$790/mo

Up to $2k/mo ad spend

  • Audience strategy
  • Reel & story creative
  • Pixel & conversion tracking
  • Monthly optimisation
  • Monthly reporting
Get Started
Most Popular

Growth

$1,290/mo

$2k–$10k/mo ad spend

  • Everything in Starter
  • Full-funnel campaigns
  • A/B creative testing
  • Lookalike audiences
  • Bi-weekly optimisation
  • Monthly strategy call
Get Started

Scale

$1,990/mo

$10k+/mo ad spend

  • Everything in Growth
  • Advanced scaling strategies
  • Multiple creative sets
  • Priority support
  • Weekly optimisation
Get Started
What Clients Say

Don't take our word for it

Simone J. 2 weeks ago
★★★★★
Our reel ads convert far better than anything we ran before. Instagram is now clearly our top paid channel.

Brand Owner · Fashion

Trent M. 1 month ago
★★★★★
Cost per acquisition dropped by nearly half once they switched us over to native story and reel creative.

Marketing Lead · Beauty

Bella N. 3 months ago
★★★★★
Beautiful creative, sharp targeting, and real ROAS reporting. Exactly what we needed and nothing we didn't.

Founder · Lifestyle

INSTAGRAM ADS · PAID SOCIAL

wanna turn
Instagram attention into sales?

COMMON QUESTIONS

Questions about Instagram Ads.

Your ideal budget depends on your audience, offer and conversion goals. We recommend enough spend to generate meaningful data, test different creatives and give the campaign room to optimise rather than spreading a small budget too thinly.
Yes. We can help with ad copy, creative direction and variations designed for Instagram placements. Your existing brand assets, products and service information can also be used to build relevant campaign creative.
They serve different purposes. Organic Instagram helps build your brand, content and community over time, while paid Instagram Ads let you reach specific audiences with controlled campaigns. Using both can create a stronger overall social presence.
Yes. Campaigns can be built around lead generation, website conversions, enquiries or sales rather than engagement alone. Proper tracking and a conversion-focused landing experience are important for measuring the results that matter to your business.
Yes. Retargeting can help reconnect with people who have already interacted with your content, visited your website or shown other qualifying signals. This gives warm audiences another opportunity to take action.
START A CONVERSATION

Ready to grow your Instagram?

Tell us about your business, audience and current campaigns. We'll help you build an Instagram Ads strategy focused on stronger creative, targeted reach and measurable conversions.

No pressure. Just a conversation about how we can help.

Ready for profitable Instagram ads?

Book a Free Call
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