LinkedIn Ads — B2B targeting by job and industry
LinkedIn Ads · Australia-wide

Reach decision-makers
by job title.

B2B paid campaigns targeting exactly the right people by role and industry.

Trusted by Australian businesses across

Home CareCleaningTradesHealth & WellnessRetailProfessional Services

B2B precision targeting by job title, industry & company

What is LinkedIn Ads?

LinkedIn Ads in plain language

LinkedIn Ads are paid B2B campaigns that target people by job title, industry, company size, and seniority — precision impossible on other platforms. For businesses selling to other businesses, LinkedIn puts your offer directly in front of the exact decision-makers who can buy, making it the premier channel for high-value B2B lead generation.

This is for you if…

  • You sell to other businesses (B2B)
  • You need to reach specific job titles or industries
  • Your deals are high-value enough to justify B2B CPCs
  • You want quality leads over cheap clicks
  • You're ready to invest in targeted ad spend
What's Included

Exactly what you get with LinkedIn Ads

No vague promises. These are the concrete deliverables in every LinkedIn Ads engagement.

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Job & industry targeting

Reach exact roles, industries, and company sizes.

Ad creative & copy

Professional creative and copy built for B2B buyers.

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Lead-gen campaign structure

Lead forms and funnels built to capture quality leads.

Conversion tracking

Accurate tracking of leads and cost per lead.

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Testing & optimisation

Ongoing optimisation to improve lead quality and cost.

Lead-focused reporting

Clear reporting on lead volume, quality, and cost.

How It Works

From first call to quality B2B leads

01

Free strategy call

We review your offer, ideal customer, and target accounts.

02

Targeting & setup

We build precise audiences, creative, and lead forms.

03

Launch & test

Campaigns go live; we test targeting and messaging.

04

Optimise & scale

We refine toward the best-performing segments and lower CPL.

Proof, Not Promises

Real LinkedIn Ads results

B2BTargeting by job, industry & company
+92%Higher lead quality vs broad channels
30dAverage time to first qualified leads
100%Conversion tracking on every account
Why SalesWaly

What makes us different

No lock-in contracts

Month-to-month. If the campaigns aren't profitable, you're free to leave.

Transparent reporting

You see exactly what's spent, what it returned, and what we changed — every month.

You own your accounts

Your ad accounts and pixels stay in your name. Leave anytime, keep everything.

AU-based, AU-focused

We work only with Australian businesses and know local audiences and costs.

Pricing

Simple, transparent LinkedIn Ads pricing

Management fees below — separate from your ad spend. No lock-in, month to month.

Starter

$990/mo

Up to $3k/mo ad spend

  • Job & industry targeting
  • Ad creative & copy
  • Lead form setup
  • Monthly optimisation
  • Monthly reporting
Get Started
Most Popular

Growth

$1,590/mo

$3k–$15k/mo ad spend

  • Everything in Starter
  • Full lead-gen funnels
  • A/B creative testing
  • Account-based targeting
  • Bi-weekly optimisation
  • Monthly strategy call
Get Started

Scale

$2,490/mo

$15k+/mo ad spend

  • Everything in Growth
  • Advanced ABM strategies
  • Multiple campaign types
  • Priority support
  • Weekly optimisation
Get Started
What Clients Say

Don't take our word for it

Anthony D. 2 weeks ago
★★★★★
The lead quality is in a completely different league. We're finally reaching the exact decision-makers we need to.

Founder · B2B SaaS

Rowan M. 1 month ago
★★★★★
LinkedIn ads cost more per click, but the leads actually convert into real deals. Our pipeline has never looked healthier.

Managing Director · Consulting

Julia C. 3 months ago
★★★★★
Precise targeting by job title changed everything for us. No more wasted spend on the wrong audience.

Partner · Professional Services

LINKEDIN ADS · B2B LEAD GENERATION

wanna reach
the right decision-makers?

COMMON QUESTIONS

Questions about LinkedIn Ads.

LinkedIn generally has higher CPCs than other advertising platforms, but its B2B targeting lets you reach people by job title, seniority, industry and company. For businesses selling higher-value services, that precision can make the higher cost worthwhile.
We recommend around $3,000 per month in ad spend as a starting point for meaningful LinkedIn Ads data. Management fees are separate from your advertising budget, and the right level depends on your audience, offer and lead value.
Organic LinkedIn focuses on building authority and visibility through content without paid ad spend. LinkedIn Ads use paid campaigns to reach specific B2B audiences and generate leads at scale. They can work together to build both authority and pipeline.
LinkedIn allows targeting by job title, function, seniority, industry, company size and specific companies. This makes it possible to build highly focused audiences around your ideal B2B buyers and target accounts.
You do. Your LinkedIn Campaign Manager account stays in your name, along with your campaign data and audiences. If you stop working with us, you keep your account and everything built within it.
START A CONVERSATION

Ready for quality B2B leads?

Tell us about your business, ideal buyers and target market. We'll help you build a LinkedIn Ads strategy focused on precise targeting, better lead quality and measurable B2B growth.

No pressure. Just a conversation about how we can help.

Ready for quality B2B leads?

Book a Free Call
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